Know how your platform performs.

A clear view of your platform’s health—tracking what audiences love, what’s missing, and how your service stacks up across markets. Backed by 13,000+ voices, it's built to guide teams from strategy to content, marketing, and beyond.

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Streamer Sentiment Index is a syndicated research program built on the opinions of 13,000+ active viewers, capturing how people feel, engage, and interact with leading streaming services.

Know what viewers think—before they churn.

The Streamer Sentiment Index is a syndicated research program built on the opinions of 13,000+ active viewers, capturing how people feel, engage, and interact with leading streaming services. Tailored for PVOD platforms, it provides the strategic edge to optimize content, product experiences, and marketing initiatives—backed by real audience data.

Streamer Sentiment Index covers key areas: demographics, content preferences, brand awareness and usage, advocacy through NPS and improvement scores, and satisfaction across content, engagement, UX, features, and platform intent.

What is inside SSI?

SSI captures what matters most to streaming platforms—who your viewers are, what they watch, and how they feel. It covers key areas: demographics, content preferences, brand awareness and usage, advocacy through NPS and improvement scores, and satisfaction across content, engagement, UX, features, and platform intent.

Streamer Sentiment Index serves a wide range of internal teams—from Research & Strategy, Content Development, and Acquisition, to Localization, Marketing & Promotions, Product Development, and Affiliate or Commercial Partnerships.

Who SSI Supports

SSI is purpose-built to support the key functions of Premium Video on Demand (PVOD) platforms, serving a wide range of internal teams—from Research & Strategy, Content Development, and Acquisition, to Localization, Marketing & Promotions, Product Development, and Affiliate or Commercial Partnerships.

Why choose Streamer Sentiment Index

We combine targeted sampling with in-depth analysis to capture a well-rounded picture of streaming audiences and their behaviours. Our insights empower you to make data-driven decisions that resonate with your audience and drive growth.

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